Visual Merchandising and Marketing Lead

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DAVIDsTEA is a leading branded retailer and growing wholesaler of specialty loose leaf tea, offering a selection of signature blends, single-origin teas, and tea-related gifts and accessories through our e-commerce platform and 20 Canadian retail stores. Based in Montreal, we focus on innovative flavours, wellness-driven ingredients, and organic tea. We’re making tea fashionable and fun, and we pride ourselves on offering both the best possible service to our customers and a positive work environment for our employees!

About the role

We are looking for a Visual Merchandising and Marketing to join our Retail team!

As a Visual Merchandising and Marketing Lead, you will take charge of creating compelling product displays, designing innovative store layouts, and establishing a cohesive and impactful brand image. This role requires a visionary mindset, with strong creativity, attention to detail, and exceptional communication skills. You will work collaboratively with the store management team, merchandisers, and buyers, bringing your strategic insights and expertise to develop visually striking displays that attract customers and drive sales. With a thorough understanding of our target audience, you will adapt visual strategies to create memorable shopping experiences.

Sounds like you? Keep reading…

Responsibilities

• Develop and implement visually appealing displays to attract customers and enhance sales;
• Lead planning and execution of promotional events and campaigns to boost foot traffic and revenue;
• Collaborate with marketing and merchandising teams to ensure cohesive branding and effective product presentation;
• Set visual floor standards for the store and trained the Sales Support Team members and sales associates on proper merchandise placement and presentation;
• Analyze sales data and customer feedback to refine visual strategies and displays;
• Maintain inventory of display materials, updating as necessary for optimal presentation;
• Stay informed on industry trends and competitor strategies to ensure a competitive edge;
• Ensure compliance with safety and regulatory guidelines in all visual installations;
• Manage the budget and allocate resources effectively for impactful visual merchandising initiatives;
• Create engaging displays that enhance the customer experience and drive sales;
• Act as a change agent within the organization, bringing fresh ideas and methodologies to enhance the visual merchandising process and customer experience.

So are YOU our next Visual Merchandising and Marketing Lead?

Requirements

• Bachelor’s degree in Marketing, Fashion Merchandising, or a related field;
• 8+ years as a Visual Merchandising and Marketing Lead or in a similar role within the retail industry;
• Strong understanding of visual merchandising principles and retail design;
• Exceptional creativity with a keen eye for detail and design aesthetics;
• Strong organizational skills and the ability to manage multiple projects simultaneously;
• Excellent communication and interpersonal skills to collaborate effectively with diverse teams;
• Knowledge of current retail trends, visual merchandising technologies, and best practices;
• Proficiency in design software (e.g., Adobe Creative Suite) and visual merchandising tools is a plus.

Sound good? Then join us in our mission of making the world smile— one cup at a time.

DAVIDsTEA is passionate about Diversity and Inclusion and committed to building an inclusive positive work culture that fosters diversity, inclusion, and accessibility.

Please let us know if you require accommodation during the recruitment process.